NONFICTION BRAND™ w/DP Knudten

E230 “It’s really funny because I do feel like we’re all born who we are.”Guest: Anika Jackson

USC Annenberg School for Communications and Journalism professor Anika Jackson is back with host DP Knudten for more about the brand you are is inextricably linked with the person you were born, and the necessity of embracing that while focusing on long-term relationships over one-time transactions.
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The NONFICTION BRAND podcast is hosted by DP Knudten and a variety of special guests. While focused on the art and craft of personal branding, each episode ranges widely based on whatever happened to be on the minds of DP and his guest(s).
Each episode is sponsored by DP’s book "NONFICTION BRAND—Discover, craft and communicate the 'completely true / completely you' brand you already are.” now available on Amazon at www.bit.ly/nonfiction_brand 
You can reach DP Knudten at:
Email: dp@dpknudten.com
Website: dpknudten.com 
Twitter, Facebook, Instagram, LinkedIn, et al: @dpknudten
©2023 DP Knudten LLC - all rights reserved
Want to support DP and the NFB pod? Patreon makes it super easy here: https://www.patreon.com/nonfictionbrand
Looking to add podcast guesting to your personal brand-boosting strategy? You should be. Check out Podmatch, a FREE podcast/guest matching service at https://podmatch.com/signup/dprecommends
NONFICTION BRAND is hosted at Podbean. DP personally recommends this podcast hosting service for its quality, design, and ease of use. Check it out here: https://www.podbean.com/nonfictionbrand

E229 “You can’t let somebody else get you out of alignment…” Guest: Anika Jackson

USC Annenberg School for Communications and Journalism professor Anika Jackson joins host DP Knudten for a discussion about the intersection of PR and brand, and how the first step toward amplifying your brand is to actively identify the authenticity within it.
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The NONFICTION BRAND podcast is hosted by DP Knudten and a variety of special guests. While focused on the art and craft of personal branding, each episode ranges widely based on whatever happened to be on the minds of DP and his guest(s).
Each episode is sponsored by DP’s book "NONFICTION BRAND—Discover, craft and communicate the 'completely true / completely you' brand you already are.” now available on Amazon at www.bit.ly/nonfiction_brand 
You can reach DP Knudten at:
Email: dp@dpknudten.com
Website: dpknudten.com 
Twitter, Facebook, Instagram, LinkedIn, et al: @dpknudten
©2023 DP Knudten LLC - all rights reserved
Want to support DP and the NFB pod? Patreon makes it super easy here: https://www.patreon.com/nonfictionbrand
Looking to add podcast guesting to your personal brand-boosting strategy? You should be. Check out Podmatch, a FREE podcast/guest matching service at https://podmatch.com/signup/dprecommends
NONFICTION BRAND is hosted at Podbean. DP personally recommends this podcast hosting service for its quality, design, and ease of use. Check it out here: https://www.podbean.com/nonfictionbrand

E228 “If you think…you can’t get any better, you have already lost.” Guest: Jay Baer

Jay Baer is back for a second-half episode with host DP Knudten about his new book “Time to Win,” and the master strategy behind its multi-stage release, and why he’s still spending serious cash on coaches to become even better at what he does across the board.
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The NONFICTION BRAND podcast is hosted by DP Knudten and a variety of special guests. While focused on the art and craft of personal branding, each episode ranges widely based on whatever happened to be on the minds of DP and his guest(s).
Each episode is sponsored by DP’s book "NONFICTION BRAND—Discover, craft and communicate the 'completely true / completely you' brand you already are.” now available on Amazon at www.bit.ly/nonfiction_brand 
You can reach DP Knudten at:
Email: dp@dpknudten.com
Website: dpknudten.com 
Twitter, Facebook, Instagram, LinkedIn, et al: @dpknudten
©2023 DP Knudten LLC - all rights reserved
Want to support DP and the NFB pod? Patreon makes it super easy here: https://www.patreon.com/nonfictionbrand
Looking to add podcast guesting to your personal brand-boosting strategy? You should be. Check out Podmatch, a FREE podcast/guest matching service at https://podmatch.com/signup/dprecommends
NONFICTION BRAND is hosted at Podbean. DP personally recommends this podcast hosting service for its quality, design, and ease of use. Check it out here: https://www.podbean.com/nonfictionbrand

E227 “Write it, read it, say it, delete it.” Guest: Jay Baer

Jay Baer is back on the pod to introduce listeners to Tequila Jay, his Insta/TikTok alter ego and how he’s using his well-earned skills to share hard-earned knowledge about agave-based spirits to build entirely new audiences, and have a ton of fun doing it.
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The NONFICTION BRAND podcast is hosted by DP Knudten and a variety of special guests. While focused on the art and craft of personal branding, each episode ranges widely based on whatever happened to be on the minds of DP and his guest(s).
Each episode is sponsored by DP’s book "NONFICTION BRAND—Discover, craft and communicate the 'completely true / completely you' brand you already are.” now available on Amazon at www.bit.ly/nonfiction_brand 
You can reach DP Knudten at:
Email: dp@dpknudten.com
Website: dpknudten.com 
Twitter, Facebook, Instagram, LinkedIn, et al: @dpknudten
©2023 DP Knudten LLC - all rights reserved
Want to support DP and the NFB pod? Patreon makes it super easy here: https://www.patreon.com/nonfictionbrand
Looking to add podcast guesting to your personal brand-boosting strategy? You should be. Check out Podmatch, a FREE podcast/guest matching service at https://podmatch.com/signup/dprecommends
NONFICTION BRAND is hosted at Podbean. DP personally recommends this podcast hosting service for its quality, design, and ease of use. Check it out here: https://www.podbean.com/nonfictionbrand

E226 “You have to use the words that your clients are using.” Guest: Chris West

Video Narrative’s Chris West is back with host DP Knudten for more about how understanding and communicating your brand is important, but not as much as speaking your audience’s language in order to deliver what they want, and actually need, to solve their specific challenges.
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The NONFICTION BRAND podcast is hosted by DP Knudten and a variety of special guests. While focused on the art and craft of personal branding, each episode ranges widely based on whatever happened to be on the minds of DP and his guest(s).
Each episode is sponsored by DP’s book "NONFICTION BRAND—Discover, craft and communicate the 'completely true / completely you' brand you already are.” now available on Amazon at www.bit.ly/nonfiction_brand 
You can reach DP Knudten at:
Email: dp@dpknudten.com
Website: dpknudten.com 
Twitter, Facebook, Instagram, LinkedIn, et al: @dpknudten
©2023 DP Knudten LLC - all rights reserved
Want to support DP and the NFB pod? Patreon makes it super easy here: https://www.patreon.com/nonfictionbrand
Looking to add podcast guesting to your personal brand-boosting strategy? You should be. Check out Podmatch, a FREE podcast/guest matching service at https://podmatch.com/signup/dprecommends
NONFICTION BRAND is hosted at Podbean. DP personally recommends this podcast hosting service for its quality, design, and ease of use. Check it out here: https://www.podbean.com/nonfictionbrand

E225 “It’s not the one you think it is.” Guest: Chris West

Video Narrative’s Chris West joins host DP Knudten for a conversation about how the first step to creating an effective and authentic promo or sizzle reel video is to fully identify the true story of your brand, but always with an eye toward serving the needs of your perfect audience.
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The NONFICTION BRAND podcast is hosted by DP Knudten and a variety of special guests. While focused on the art and craft of personal branding, each episode ranges widely based on whatever happened to be on the minds of DP and his guest(s).
Each episode is sponsored by DP’s book "NONFICTION BRAND—Discover, craft and communicate the 'completely true / completely you' brand you already are.” now available on Amazon at www.bit.ly/nonfiction_brand 
You can reach DP Knudten at:
Email: dp@dpknudten.com
Website: dpknudten.com 
Twitter, Facebook, Instagram, LinkedIn, et al: @dpknudten
©2023 DP Knudten LLC - all rights reserved
Want to support DP and the NFB pod? Patreon makes it super easy here: https://www.patreon.com/nonfictionbrand
Looking to add podcast guesting to your personal brand-boosting strategy? You should be. Check out Podmatch, a FREE podcast/guest matching service at https://podmatch.com/signup/dprecommends
NONFICTION BRAND is hosted at Podbean. DP personally recommends this podcast hosting service for its quality, design, and ease of use. Check it out here: https://www.podbean.com/nonfictionbrand

E224 “You just have to get up and do it.” Guest: Heather Ewing

Commercial Real Estate Broker Heather Ewing is back with host DP Knudten for more about how she’s bringing more of her full self to her commercial real estate business by actively building a single NonFiction Brand that unites the personal and the professional to communicate the woman she is.
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The NONFICTION BRAND podcast is hosted by DP Knudten and a variety of special guests. While focused on the art and craft of personal branding, each episode ranges widely based on whatever happened to be on the minds of DP and his guest(s).
Each episode is sponsored by DP’s book "NONFICTION BRAND—Discover, craft and communicate the 'completely true / completely you' brand you already are.” now available on Amazon at www.bit.ly/nonfiction_brand 
You can reach DP Knudten at:
Email: dp@dpknudten.com
Website: dpknudten.com 
Twitter, Facebook, Instagram, LinkedIn, et al: @dpknudten
©2023 DP Knudten LLC - all rights reserved
Want to support DP and the NFB pod? Patreon makes it super easy here: https://www.patreon.com/nonfictionbrand
Looking to add podcast guesting to your personal brand-boosting strategy? You should be. Check out Podmatch, a FREE podcast/guest matching service at https://podmatch.com/signup/dprecommends
NONFICTION BRAND is hosted at Podbean. DP personally recommends this podcast hosting service for its quality, design, and ease of use. Check it out here: https://www.podbean.com/nonfictionbrand

E223 ”No one else was utilizing videos in the market…” Guest: Heather Ewing

Commercial Real Estate Broker Heather Ewing is pioneering the use of social media video to not only build her personal brand, but build real, valuable relationships well outside her home base in Madison, Wisconsin USA. How? Why? What’s the strategy behind the performance? She joins host DP Knudten to go deep into that, and much more.
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The NONFICTION BRAND podcast is hosted by DP Knudten and a variety of special guests. While focused on the art and craft of personal branding, each episode ranges widely based on whatever happened to be on the minds of DP and his guest(s).
Each episode is sponsored by DP’s book "NONFICTION BRAND—Discover, craft and communicate the 'completely true / completely you' brand you already are.” now available on Amazon at www.bit.ly/nonfiction_brand 
You can reach DP Knudten at:
Email: dp@dpknudten.com
Website: dpknudten.com 
Twitter, Facebook, Instagram, LinkedIn, et al: @dpknudten
©2023 DP Knudten LLC - all rights reserved
Want to support DP and the NFB pod? Patreon makes it super easy here: https://www.patreon.com/nonfictionbrand
Looking to add podcast guesting to your personal brand-boosting strategy? You should be. Check out Podmatch, a FREE podcast/guest matching service at https://podmatch.com/signup/dprecommends
NONFICTION BRAND is hosted at Podbean. DP personally recommends this podcast hosting service for its quality, design, and ease of use. Check it out here: https://www.podbean.com/nonfictionbrand

E222 “I don’t know if there’s an answer for why. It just kind of ended up happening that way.” Guest: Annelise Baer

Annelise (Baer) the Archaeologist is back with host DP Knudten for more about how this media producer/archaeologist is using TikTok to inform and inspire countless fans about the latest discoveries in the field while building a personal brand that turns the camera (quite literally) on her. Where it goes from here? That’s a big part of the adventure.
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The NONFICTION BRAND podcast is hosted by DP Knudten and a variety of special guests. While focused on the art and craft of personal branding, each episode ranges widely based on whatever happened to be on the minds of DP and his guest(s).
Each episode is sponsored by DP’s book "NONFICTION BRAND—Discover, craft and communicate the 'completely true / completely you' brand you already are.” now available on Amazon at www.bit.ly/nonfiction_brand 
You can reach DP Knudten at:
Email: dp@dpknudten.com
Website: dpknudten.com | nonfictionbrand.com
Twitter, Facebook, Instagram, LinkedIn, et al: @dpknudten
©2023 DP Knudten LLC - all rights reserved
Want to support DP and the NFB pod? Patreon makes it super easy here: https://www.patreon.com/nonfictionbrand
Looking to add podcast guesting to your personal brand-boosting strategy? You should be. Check out Podmatch, a FREE podcast/guest matching service at https://podmatch.com/signup/dprecommends
NONFICTION BRAND is hosted at Podbean. DP personally recommends this podcast hosting service for its quality, design, and ease of use. Check it our here: https://www.podbean.com/nonfictionbrand

E221 “Going viral is terrifying.” Guest: Annelise Baer

Annelise (Baer) the Archaeologist joins host DP Knudten for an excavation of her strategy to use social media to spread the joy of exploration like a modern day Ms. Frizzle by curating and sharing the very coolest new developments in the discipline on TikTok while creating a very interesting personal brand in the process.
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The NONFICTION BRAND podcast is hosted by DP Knudten and a variety of special guests. While focused on the art and craft of personal branding, each episode ranges widely based on whatever happened to be on the minds of DP and his guest(s).
Each episode is sponsored by DP’s book "NONFICTION BRAND—Discover, craft and communicate the 'completely true / completely you' brand you already are.” now available on Amazon at www.bit.ly/nonfiction_brand 
You can reach DP Knudten at:
Email: dp@dpknudten.com
Website: dpknudten.com | nonfictionbrand.com
Twitter, Facebook, Instagram, LinkedIn, et al: @dpknudten
©2023 DP Knudten LLC - all rights reserved
Want to support DP and the NFB pod? Patreon makes it super easy here: https://www.patreon.com/nonfictionbrand
Looking to add podcast guesting to your personal brand-boosting strategy? You should be. Check out Podmatch, a FREE podcast/guest matching service at https://podmatch.com/signup/dprecommends
NONFICTION BRAND is hosted at Podbean. DP personally recommends this podcast hosting service for its quality, design, and ease of use. Check it our here: https://www.podbean.com/nonfictionbrand